Blog - Kathleen Moniello

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Step 13: Reviewing Offers – A Clear, Side-by-Side Comparison (Post 18/28 in the Series)

When offers begin to come in, it’s exciting—but it can also be overwhelming. That’s why we prepare a comprehensive summary spreadsheet that allows you to compare each offer side by side, with clarity and confidence. This spreadsheet includes key terms that go far beyond just the price. We help you understand what each item means […]
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Step 12: Going Active on the MLS – Launching Your Home to the Market (Post 17/28 in the Series)

With your home fully prepared and professionally marketed, it’s time for the official launch. Going Active on the MLS (Multiple Listing Service) This is the moment your home becomes visible to: Real estate agents and their clients Online platforms like Zillow, Realtor.com, and Redfin Buyers searching through MLS feeds and apps Our internal network of […]
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Step 11: Creating Marketing Assets – Strategic Exposure That Drives Results (Post 16/28 in the Series)

With your home beautifully prepared and professionally photographed, the final step before going live is creating a suite of marketing assets designed to showcase your property to the widest and most qualified audience possible. Powered by Coldwell Banker Listing Concierge Through Coldwell Banker’s Listing Concierge program, we offer a premium marketing package that includes: Professionally […]
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Step 10: Professional Photography – Capturing Your Home at Its Very Best (Post 15/28 in the Series)

Once your home is fully prepared—cleaned, staged, and polished—it’s time to showcase it to the world. That begins with professional photography, and we don’t settle for average. At the Forevermore Homes Team of Coldwell Banker, we work with top-tier photographers who specialize in real estate and know how to capture your home in its best […]

Uncategorized Step 13: Reviewing Offers – A Clear, Side-by-Side Comparison (Post 18/28 in the Series) When offers begin to come in, it’s exciting—but it can also be overwhelming. That’s why we prepare a comprehensive summary spreadsheet that allows you to compare each offer side by side, with clarity and confidence. This spreadsheet includes key terms that go far beyond just the price. We help you understand what each item means […]

Uncategorized Step 12: Going Active on the MLS – Launching Your Home to the Market (Post 17/28 in the Series) With your home fully prepared and professionally marketed, it’s time for the official launch. Going Active on the MLS (Multiple Listing Service) This is the moment your home becomes visible to: Real estate agents and their clients Online platforms like Zillow, Realtor.com, and Redfin Buyers searching through MLS feeds and apps Our internal network of […]

Uncategorized Step 11: Creating Marketing Assets – Strategic Exposure That Drives Results (Post 16/28 in the Series) With your home beautifully prepared and professionally photographed, the final step before going live is creating a suite of marketing assets designed to showcase your property to the widest and most qualified audience possible. Powered by Coldwell Banker Listing Concierge Through Coldwell Banker’s Listing Concierge program, we offer a premium marketing package that includes: Professionally […]

Uncategorized Step 10: Professional Photography – Capturing Your Home at Its Very Best (Post 15/28 in the Series) Once your home is fully prepared—cleaned, staged, and polished—it’s time to showcase it to the world. That begins with professional photography, and we don’t settle for average. At the Forevermore Homes Team of Coldwell Banker, we work with top-tier photographers who specialize in real estate and know how to capture your home in its best […]

Uncategorized Step 9: Revisiting the CMA and Pricing Strategy – Finalizing Your Market Position (Post 14/28 in the Series) By the time your home is fully prepared for market—after repairs, staging, and deep cleaning—some time may have passed since we first created your Comparative Market Analysis (CMA). That’s why we revisit and update the CMA before setting your final listing price. Why We Revisit the CMA Real estate markets are dynamic. New homes may […]

Uncategorized Step 8: Deep Cleaning – The Final Polish Before Photos (Post 13/28 in the Series) Once repairs and improvements are complete, the final step in preparing your home for market is a professional deep cleaning. This goes far beyond routine housekeeping and plays a critical role in how buyers perceive your home—both in person and online. What Deep Cleaning Entails A deep cleaning is a top-to-bottom refresh that targets areas […]

Uncategorized Step 7: Planning Repairs and Improvements – Smart Updates That Add Value (Post 12/28 in the Series) Once your home has been decluttered and staged, the next step is to assess whether any repairs or improvements are needed to maximize your home’s value and appeal. At the Forevermore Homes Team of Coldwell Banker, we help you prioritize updates that are cost-effective, impactful, and aligned with your goals—so you can feel confident without […]

Uncategorized Step 6: Staging Consultation – Enhancing Appeal Without Adding Stress (Post 11/28 in the Series) Once your home is decluttered and downsized—a process we guide you through in our Downsizing with a Purpose workbook—the next step is a staging consultation. This is where a professional stager helps us highlight your home’s best features to appeal to today’s buyers. What a Professional Stager Looks For: Stagers are experts in visual presentation […]

Uncategorized Step 5: Pre-Listing Home Inspection (Post 10/28 in the Series) Step 5: Pre-Listing Home Inspection – Clarity, Confidence, and Control A pre-listing home inspection is an optional—but often highly valuable—step in preparing your home for sale. For many homeowners, especially seniors, it offers clarity and control over the process. Conducted by a licensed professional before your home goes on the market, this inspection provides a […]

Uncategorized Step 4: Pricing Strategy (Post 9/28 of the Series) Step 4: Pricing Strategy – Appealing to the Largest Pool of Buyers Today’s buyers are more informed than ever. With access to real-time market data, online listings, and automated valuation tools, they arrive at showings with a clear understanding of what homes are worth. That’s why pricing your home correctly from the start is essential. […]

Uncategorized Step 3: Comparative Market Analysis (Post 8/28 in the Series) Comparative Market Analysis – The Foundation of Smart Pricing Once we’ve completed your initial consultation and due diligence, the next critical step is preparing a Comparative Market Analysis (CMA)—the foundation of a smart pricing strategy. At the Forevermore Homes Team of Coldwell Banker, we use CMAs to ensure your home is priced accurately and competitively, […]

Uncategorized Step 2: Initial Research and Due Diligence (Post 7/28 of the Series) Before your home ever hits the market, we take a critical behind-the-scenes step by performing initial research and due diligence. At the Forevermore Homes Team of Coldwell Banker, we believe that a smooth, successful sale starts with uncovering and resolving potential issues early—so you can move forward with confidence. Here’s what this step includes: Town […]

Uncategorized Step 1: Initial Consultation (Post 6/28 in the Series) The first and most important step in our home-selling process is the Initial Consultation—a personal visit to your home that goes far beyond a simple walk-through. At the Forevermore Homes Team of Coldwell Banker, we believe that understanding your story is the key to creating a successful strategy. Whether you’re downsizing, relocating, or transitioning to […]

Uncategorized Excellence in Execution: The Four Pillars of a Successful Sale (Post 5/28 of the Series) Achieving top dollar, in your time frame, with minimal stress doesn’t happen by chance—it’s the result of excellence in execution across four critical areas: Preparing, Pricing, Marketing, and Managing. These Four Pillars form the foundation of our proven process at the Forevermore Homes Team of Coldwell Banker, ensuring that every detail is handled with care […]

Uncategorized Setting the Right Goals for Your Home Sale (Post 4/28 of the Series) When it comes to selling your home, our mission is clear: To help you achieve the highest possible net proceeds, within your desired time frame, and with the least amount of stress. For older adults, the sale of a home is often more than a transaction—it’s a financial cornerstone for retirement living, future care, or […]

Uncategorized Why Coldwell Banker Is the Right Partner for Your Home Sale (Post 3/28 of the Series) When it comes to selling your home, the quality of your real estate team matters—but so does the strength of the brokerage behind them. At the Forevermore Homes Team of Coldwell Banker, we chose to align with Coldwell Banker because their values mirror our own: trust, innovation, and results. This partnership allows us to offer […]

Uncategorized Meet the Team Behind the Mission (Post 2/28 of the Series) Behind every successful home sale is a team that understands not just the market—but the people they serve. At the Forevermore Homes Team of Coldwell Banker, we bring together deep industry knowledge, specialized training, and a shared passion for helping clients navigate life transitions with confidence and care. As Co-Team Leaders, Kathy Moniello and Pam […]

Seniors in Transition/ Aging in Place Selling Your Home: A Journey of Heart and Strategy (Post 1/28 in the Series) Selling a home is more than a financial transaction—it’s a deeply personal journey. For older adults, it often marks a significant life transition, whether it’s downsizing, relocating to a senior community, or moving closer to loved ones. And for adult children supporting their parents, it can be a time filled with both logistical challenges and […]

Uncategorized Prologue: Supporting Aging Parents—A Guide for Adult Children Prologue: Supporting Aging Parents—A Guide for Adult Children If you’re an adult child watching your aging parent struggle with the realities of home maintenance, mobility, or isolation, you’re not alone. These moments often come with a mix of love, worry, and uncertainty. You want to help—but you don’t want to push. You want to protect—but […]

Seniors in Transition/ Aging in Place Post 24 and Final of the Series – Navigating the Next Chapter: A Guide to Senior Housing Transitions Conclusion: Empower Your Future with Informed, Intentional Choices Planning where and how to live as you age is more than a logistical decision—it’s a deeply personal journey that touches every aspect of your life: your independence, your relationships, your health, and your sense of purpose. It’s a process that deserves your full attention, thoughtful reflection, […]